HOW TO CHOOSE A GOOD LEADER / MENTOR WHEN JOINING THE REAL ESTATE (PROPERTY) INDUSTRY

This video discusses how to choose a good leader or mentor when joining the real estate industry. The speaker, Aaron Lin, shares his insights after 16 years in the industry.

Here's a summary of his advice:

• Reasons for Joining Differ (1:40-2:21): People join for various reasons, some even for trivial incentives like a free iPad, which the speaker disagrees with.

• Don't Just Pick Millionaires (2:35-3:15): While it might seem appealing to join someone successful in sales, a top salesperson isn't necessarily a good coach or mentor. He compares this to sports, where a good coach might not be the best player.

• Avoid Those Who "Sell Themselves Well" (3:33-3:54): Some individuals portray themselves with luxury items (Rolex, big cars, branded clothes) to attract new agents. The speaker advises against choosing a mentor based on such displays.

• Prioritize Small Teams for Better Guidance (4:00-6:11): The speaker emphasizes that real estate is a knowledge-based industry where wrong advice can lead to legal and financial problems. He recommends joining a mentor with a small team because:

  • They can be responsive (5:05-5:26), providing quick answers to client questions.

  • They are likely more knowledgeable and can offer one-on-one "tuition" (5:27-6:11), which he believes is more effective than group settings.

• Test for Responsiveness and Knowledge (6:12-7:12): Before joining, try messaging and calling the potential mentor with real estate questions to assess their response time, the directness of their answers, and their willingness to share.

• Look for Sincerity, Not Overselling (7:13-9:07): Be wary of those who oversell their business model or themselves with "empty promises" like "confirm you can make money." The speaker stresses that success in real estate is not guaranteed and depends on factors like hard work (8:26-8:48). He advises finding someone who is sincere, realistic, and shares the truth about the industry, even the challenges.

• Understand Industry Realities (9:08-10:12): The real estate industry is competitive, requires significant time, effort, and hard work, and good guidance is crucial to avoid working on the wrong things and giving up prematurely.

• Aaron Lin's Recruitment Approach (10:19-11:12): Aaron Lin states he is still recruiting but does not do mass recruitment. He focuses on helping people succeed and prefers to interview potential recruits to ensure they are a suitable match for his group, style, and values, as he cannot manage or train a large team effectively.